This Award recipient has one of the largest total insurance assets and healthcare insurance portfolios in Malaysia. By offering innovative value added products like Early Pay-Out Critical Care and loyalty cards to its premium holders, this has helped the company strengthen their leadership position in the market. The recipient has invested in IT-enabled strategies such as smart phone health trackers, 100% electronic submission systems and most importantly e-portal that link hospitals and patients, which results in significant reduction of paper work.

In recognition of the their dedication and strategic innovation in the health insurance market, Frost & Sullivan congratulates - Great Eastern Life Assurance (Malaysia) Berhad.